Google's "Near Match" Keyword Update: Swing and a Miss?

Moving beyond their recent fascination with pandas and penguins (can "project platypus" be far away?), the "do no evil" crew is at it again. This time around, team Google will be releasing an update to their keyword matching behavior, adding a "near match" element to that algorithm which should aid marketers in increasing exposure for [...]

Post from: Search Engine People SEO Blog

Google's "Near Match" Keyword Update: Swing and a Miss?

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Written by Cleofe Betancourt, AskPPCBlog

Source: http://feedproxy.google.com/~r/SearchEnginePeople/~3/dvkH0wXO7tE/adwords-swing-miss.html

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