Post from: Search Engine People SEO Blog
The PPC vs SEO Debate – It Should Be About Dollars And Sense
Source: http://feedproxy.google.com/~r/SearchEnginePeople/~3/auyNaNpkipg/ppc-vs-seo.html
Thursday, March 15, 2012
The PPC vs SEO Debate ? It Should Be About Dollars And Sense
It is silly to argue about whether PPC or SEO is the better tactic. PPC is typically only appropriate for sites with a robust revenue model, while all sites can benefit from SEO to generate visitor traffic via better search engine rankings.
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